Ride Safe: Personal Watercraft Industry Stresses Safety & Fun as
1 million PWC Take to the Water this Summer
USCG, Industry Leaders, Elected Officials and Environmental Organizations will Join PWIA in Kicking-Off the “Summer Safe Rider” Program
WHAT: As boating season kicks off this Memorial Day, more than 1 million personal watercraft (PWC) will take to the water in the United States. PWC have become an increasingly popular choice for marine recreation; but as Americans get ready for fun on the water, it’s important they know how to play safe.
The Personal Watercraft Industry Association (PWIA) will kick off its “Summer Safe Rider” Campaign with safety demonstration events in Lake Lanier, GA, as well as a social media awareness campaign focused on safety tips and a “safe rider” pledge. The goal is for 100,000 PWC riders of all ages to sign the pledge by July 4.
WHEN & Tuesday, May 21, 2013, 11:00am-1:00pm
WHERE: Port Royale Marina on Lake Lanier (9200 Lan Mar Road, Gainesville, GA)
WHO: Confirmed supporters include:
· Representative Josh Clark, Buford - District 98
· David Dickerson, Director - State Government Relations for the Personal Watercraft Industry Association
· Representative Geoff Duncan, Cumming - District 26
· Representative Lee Hawkins, Gainesville - District 49
· Darren Kendall, District Director for Congressman Doug Collins
· Patricia Lindsey, USCG Auxiliary Commander - Lake Lanier Flotilla
· Representative Kevin Tanner, Dawsonville - District 9
· Senator Renee Unterman, Buford - District 45
· Lt. Colonel Jeff Weaver, Assistant Chief of Law Enforcement – Georgia Department of Natural Resources, Wildlife Resources Division
SUMMER KICK-OFF VISUALS & MEDIA OPPORTUNITIES INCLUDE:
· Engaging visuals including an on-water, follow-the-leader safety demonstrations by PWC industry experts
· Presentation about national PWIA programs and initiatives
· Information about Summer safety and PWC enjoyment
· Remarks from Marine Industry professionals, local officials, local law enforcement and environmental agency representatives
ABOUT PWIA:
Founded in 1987, PWIA was created to promote the safe, responsible and enjoyable operation of personal watercrafts. As advocates for PWC manufacturers, including Yamaha, Kawaski and BRP, the organization provides a unified voice for the industry and represents the interests of personal watercraft manufacturers in legislative and regulatory concerns.
MEDIA CONTACT:
Sarah Gentsch/CW&Co.
214.558.1583 or sarah@cwandco.com
Carrie Waible/CW&Co.
646.423.0230 or carrie@cwandco.com
